Updata was founded in 2024 as a concrete response to a real need in the commercial data collection sector. It all began with an assignment from a company operating in tourism, interested in obtaining a complete and structured directory of hotels in Trentino-Alto Adige and Italian restaurants located in Munich information that was fragmented or completely missing on official and online channels.
Starting from that first project, an effective method was developed for acquiring, organizing, and providing highly targeted databases designed to support companies in generating new contacts and business opportunities.
The value arising from this service highlighted a broader market need, leading to the creation of a structured entity capable of offering tailored data solutions for commercial and professional businesses.
This is how Updata was born, a startup that positions itself as a partner for companies in the search for potential clients by creating personalized databases, fully aware that direct marketing and email marketing can offer a great business opportunity.
To date, the team has grown thanks to the support of IT professionals who work to make the project not only a reality but a truly innovative tool with a solid, professional, and results-oriented approach.
Updata has numerous pre-developed databases for various companies across different sectors, but with great flexibility, it remains available to all companies wishing to request an in-depth analysis of their potential clientele.
WHO WE ARE?
"Updata, for me, is order amidst chaos. Not just data, but directions. I believe that the right information, when placed in the right context, can generate clarity, opportunities, and better choices. This is the heart of what we do."
- Davide Giacomuzzi (Head of Vision & Growth)
“It works or it doesn’t. Inside Updata, I look at every detail, every database, every process. The goal is one: to create something that makes sense, holds up, and is useful. No theory, just method.”
-Tommaso Mich (Head of Data Strategy)
“We live in a market saturated with useless data. Updata exists to cut through the noise, bring order, and provide clear tools to those who want to take action. We don’t sell lists: we offer directions.”
-Nicholas Deflorian (Head of Marketing & Client Relations)